Scholl, the leading footcare specialist, will be giving athletes a spring in their step as the brand has become the Official Footcare Sponsor of UK Athletics.
This is the first time Scholl has partnered with UK Athletics and Martyn Ward, Managing Director of SSL International said the three year deal could be the start of a longer lasting relationship: "Every great athlete needs to take care of their most important asset – their feet. Scholl, as the leading footcare specialist, is best placed to give advice on how athletes should care for their feet".
Scholl is renowned as a leading brand with its superior knowledge in the footcare and footwear arena. Scholl provides itself on its medical and scientific specialists who understand the structure and biomechanics of the foot in relation to the whole body. They remain dedicated to identifying problems, seeking solutions and developing innovative products based on key consumer insight.
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